Wake Up Call: The True Cost of Fame

As someone who has worked with a multitude of celebrities and is now beginning to garner some attention myself, allow me to share some insights.

At the outset, fame can seem enormously appealing. The fantasy unfurls as follows: as a celebrity, your good reputation precedes you. People hold you in high regard, your wealth shields you, and warm smiles from admiring strangers greet you wherever you go. You're relieved from making your own arrangements; there's always someone to handle things on your behalf.

Gallup conducted a study in 1950, where they asked students if they believed they were important individuals. 12% responded affirmatively. Fast forward to 2005, and the same question yielded a staggering 80% affirmative response.

In 1976, when people were asked to rank their life goals out of 16 possible choices, achieving fame was second to last. By 2007, a significant shift had occurred, with 51% reporting that fame was one of their top personal goals.

Fame is often perceived as the ultimate antidote to feelings of insignificance or neglect. “You can read more about this shift in life goals in this insightful article.

However, the actual experience of fame is starkly different from this idealized fantasy. I believe the desire for fame often originates from feelings of neglect and insignificance, fuelled by the hope that being known to strangers will finally provide the validation and attention they yearn for.

But once someone steps into the spotlight of fame, they quickly discover that it's not all it's promised to be. True, they receive attention and recognition, but they also become targets for criticism and attacks from strangers who feel emboldened to voice their negative opinions.

Common to all dreams of fame is the hope that being known to multitudes can somehow heal personal wounds. Fame presents itself as a solution to the deep-seated need for appreciation and respectful treatment from others.

Any one person's success inevitably results in humiliation for many others. The world can be cruel to those in the spotlight, scrutinizing their every move. The obscurity of the many contrasts painfully with the celebrity status of the few, causing resentment. When we imagine fame, we often forget it's intrinsically linked to high visibility, to the point of irritating some and inviting their insecurities.

Being known, however, comes with a price tag. I've worked with celebrities who fear to post their location in real-time, wary of potential robberies. They hesitate to share images of their children, worried that someone might exploit them. They keep private information under wraps. You don’t truly value privacy until you lose it.


Case in point: Kim Kardashian's robbery in France, Lewis Capaldi's anxiety, and Michael Jackson's shopping centre ring out. Elvis is another example.

In our current era, it's the social media stars who grapple with these issues. It’s about managing your digital reputation and protecting your privacy. I believe the concept of privacy has been redefined since social media’s inception. Fame isn't what it used to be. Social Media has furnished people with a platform and quantifiable metrics for "fame": likes, follows, reach, association.

Fame essentially implies that someone gets noticed significantly, not that they are profoundly understood, appreciated, or loved. In fact, fame can exacerbate pre-existing mental health issues and make a person more susceptible to criticism and attacks.

The pursuit of fame is not a mature or sustainable strategy for finding validation and connection with others. For those who are already famous, it's crucial to preserve their sanity by not getting excessively engrossed in public opinion. Avoid obsessing over every comment, review, or piece of news.

The utility of fame, as I see it, lies in this: It's vital to distinguish between the practical needs of marketing and advocacy and the deeper desire for validation

Matt PurcellComment